At CES 2023, BMW Group presented Vision Dee, a concept vehicle exploring the future of digital experiences inside and outside the car. As part of the showcase, a web-based Digital Twin application allowed users to interact with and customize the vehicle in real time, extending the physical car presentation into a digital, interactive experience that highlighted design, materials, and behaviors.
Primary interaction designer for the BMW Digital Twin web application, responsible for the UX and UI of the interface. Designed interactive 3D pattern combinations and transition behaviors, and collaborated closely with BMW engineers and developers to ensure accurate implementation and a cohesive user experience.
